Many leaders claim that creativity is a top priority today because they desperately seek growth and renewal for their enterprises. However, creative individuals working in organizations often encounter resistance to new ideas, much as the path-breaking artists, scientists, and inventors have experienced throughout history. These firms do not lack talented people with original ideas. They lack an environment in which these people can flourish.
Best-selling author and scholar Michael Roberto presents a thorough investigation of organizational obstacles to creative thought. Highly relevant to the growth crises many enterprises face in today's economic landscape, this session examines how to break barriers to spark creativity and foster new ideas.